Our values

Our brand values as an organisation permeate through everything we do, both facing outwards to our customers and facing inwards towards each other.

We ask for specific commitments from employees and give specific commitments as an employer too:

  • Do the right thing

    • We advance our purpose in everything we do
    • We show courage in our decision making & take responsibility for the outcome
    • We act at all times with integrity, honesty & fairness
    • We are generous with our knowledge and insight
    • We actively seek ideas and feedback and value all contributions
    • We proactively work for and encourage Inclusivity and Diversity
    • We seek to be professional at all times
 
  • One team

    • We act as one organisation with a shared purpose
    • We take time to listen and value different perspectives and approaches to our purpose
    • We seek to collaborate to achieve strong and successful working relationships
    • We support each other to deliver our objectives
    • We deal openly and constructively with challenges
 
  • Make things better

    • We constantly strive to do the right things to the right standard
    • We encourage and embrace creative new ideas, improvements and innovation
    • We tirelessly look for continuous improvement in ourselves and our organisation
    • We positively learn from our experiences 
 
  • Make things happen

    • We always do what we say we will do/ we endeavour to keep to our promises
    • We strive to empower and trust others to get things done
    • We constantly seek to solve the right problems and reach positive results
    • We set clear ambitious goals and show resilience, energy and focus in achieving them
    • We embed and complete the actions we start
 
  • Being human

    • We are respectful of others
    • We display authenticity at all times
    • We strive to be the best person we can be
    • We value uniqueness and are appreciative of others perceptions
    • We approach challenges with a positive mind-set
    • We always consider the human element in our interactions
    • We seek to make the journey both fun and enjoyable
    • We won’t pretend that work is the only thing in life