Breaking out of development: How development integrates and leads modern companies

Tuesday 6 December 2011, 7.00pm for 7.30pm (Light refreshments available from 7.00pm)

Training Centre, Elwes Building, University of Gloucestershire, The Park, Cheltenham, GL50 2QF

Free and open to all. No booking required.

Dave Ashenden, Freelance UX and Development Manager


This talk will address the role of development within agencies and in-house teams. It will explore the ways in which the focus of development has changed and with it the typical role of a developer. This is no longer simply to code but also includes integration with marketing and metrics. Given the right environment development teams can drive progress and innovation.