Selling Value in IT and Services

Date:
Tuesday 12 February 2013, 7.00pm for 7.30pm (Light refreshments available from 7.00pm)

Venue:
Training Centre TC103, Elwes Building, University of Gloucestershire, The Park, Cheltenham, GL50 2QF

Cost:
Free and open to all. No booking required.

Speaker:
John Forster, MD, Salescore Ltd.

Description:

In lean times the focus on successfully selling IT services and products comes under more intense scrutiny than normal. Each year customers demand more for each pound spent. It is therefore critical to establish the value of your products and services, and focus your sales efforts in the right place to give yourself the best chance of success.

Join us at this session where we will de-mystify the gloss and blow away the bluster of selling while we focus on pragmatic approaches to win more business. We will look at the differences between the art of selling and the science of selling, and yes the pixie dust too!