Wominspiration - Digital Marketing

When: 24th Jan 2019, 18:30 - 24th Jan 2019, 20:00
Where: BCS, The Chartered Institute for IT, The Davidson Building, 5 Southampton Street, London, WC2E 7HA
Town/City: London
Organiser: BCS London North Branch
Price: Free
Further Information: Further Information

In association with BCS Publishing & ISACA London Chapter SheLeadsTech.

An event focused on encouraging women in IT, but Everyone welcome!

Digital marketing is essential in today’s fast-moving technology-driven world, helping to raise awareness and sales of products and services.

At this BCS book launch event for ‘Digital Marketer’ by Eileen Brown and Betsy Aoki, we will:
Examine digital marketing good practices. Explore typical digital marketer responsibilities. Learn how to plan, execute and mpnotor a digital marketing campaign. Discuss real-world digital marketing successes and failures.
Don’t miss this opportunity to learn and share views on this key topic.

Our presenter is: EILEEN BROWN - CEO, Amastra

Eileen is CEO of Amastra media strategy and marketing consultancy, and also the author of the popular BCS book ‘Working the Crowd’. She is a writer on innovation and social business for ZDNet and an international speaker on the Internet of Things, media online branding and women in technology. As well as a member of BCS, she is a Liveryman of the WCIT.

TASHA MORRISON - Solution Architect Graduate, Whitbread 

At Whitbread, Tasha helps design innovative IT systems for Premier Inn and Costa. After winning the 2018 WCIT Outstanding Student Award, she is now a WCIT Journeyman and manages WCIT Digital social media accounts. She also does digital marketing for a startup and is a creator of the blog ‘IT Girl’.

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