Animation and Games: Why do they matter for business applications?

Thursday 10 February 2011, 6.00pm

The Davidson Building, 5 Southampton Street, London WC2E 7HA. The nearest underground stations are Covent Garden and Charing Cross.

Ian Hughes, Feeding Edge Ltd

In this talk Ian Hughes will share some of the history of human communication and how the current wave of emerging technology in virtual worlds, inputs and outputs to systems, and the increasing social and game-related concepts being applied, are the catalyst for massive cultural change socially and in business.
The premise is that whenever we get too locked into a way of working, a process or a technology, and declare "that is the way it has always been done" we run the risk of being very quickly overtaken by the rapid advance of technology.

A new approach to something powered by technical capabilities, the foundation of the work BCS members do in their daily working lives, is also now accompanied by the incredible amount of connectedness that brings not just data and processing together but people and their ideas.

The systems we interact with and the level of technical complexity to power them is in itself a business, much of which is powered by new business models.
Layered on top of that is the increasing business use of newer communication technology, where improved visualisations, realtime engagement online provide business value. Commercial and ecological pressure to reduce expense and travel means benefit can be gained by approaching human interaction online from new angles, ones that are already tried and tested in industries such as the games industry, virtual worlds and in social media.

Ian Hughes is the Chair of the newly formed BCS Animation and Games Development SG, and is the Director of Feeding Edge Ltd. (aka_epredator)

Free, but to gain admission please email your name to Dr. Roger Johnson at


View the slides for this event