Overview
Discover how service design enables organisations to create effective, reliable, and customer-focused business services
Designing services that are reliable, customer-focused, and aligned to business goals is a key challenge for modern organisations. Service design is an emerging discipline that is reshaping the way organisations approach transformational, results driven change.
In this practical webinar, Debra Paul and Jonathan Hunsley explore service design principles, frameworks, and the role of collaboration in creating successful services, and how to apply them.
The session also highlights the evolving career path from Business Analyst to Business Architect to Service Designer, providing insights for both capability development and professional growth.
What you’ll learn:
- What defines a ‘service’ and why it is critical to business success
- The impact of service failure on customer experience
- Core service design principles that underpin effective services
- Practical frameworks to design and improve services
- The importance of collaboration across roles to deliver successful service outcomes
Who should attend:
Service Designer, Business Architect, Business Analyst, Product Owner, Customer Journey Manager
Our events are for adults aged 16 years and over.
BCS is a membership organisation. If you enjoy this event, please consider joining BCS. You’ll be very welcome. You’ll receive access to many exclusive career development tools, an introduction to a thriving professional community and also help us Make IT Good For Society. Join BCS today
