Multi Channel Marketer (level 3)
A Multi Channel Marketer contributes to cross-platform campaigns, driving customer engagement and retention, while also contributing to the overall marketing strategy and overseeing specific campaign elements.
Maximum funding
£11,000
Duration
Typical duration to Gateway is 18 months
Entry requirements
Selection criteria is set by the employer - this typically includes one or more of the following:
- five GCSEs and / or A levels
- other relevant qualifications or experience
- Level 2 English and Maths
- Working at or above the level of the occupational standard
Key documents
Overview
Multi-channel marketers will define, design, build and implement campaigns across a variety of platforms to drive customer engagement and retention. In addition, they will be responsible for parts of the campaign within their area of responsibility. As part of the Marketing team, they will contribute to the implementation of the Marketing strategy and plans and will have responsibility for elements of the overall marketing plan.
