Vacancy: New Business Associate

The New Business Associate plays a vital role in driving growth for the organisation by supporting the New Business Sales team to build a high-quality pipeline of opportunities.

This role is focused on researching potential customers, generating and qualifying leads, and booking initial meetings for Business Development Managers (BDMs).

Alongside lead generation, the role provides essential administrative and coordination support to ensure the team operates efficiently, freeing up BDMs to concentrate on progressing and closing opportunities.
 

Role responsibilities:

Pipeline & Lead Generation

• Research target markets, sectors, and organisations to identify potential customers.
• Generate new leads through outbound activity (email, phone, LinkedIn and other channels).
• Qualify inbound and outbound leads against agreed criteria before passing to BDMs.
• Book discovery calls and introductory meetings for BDMs with qualified prospects.
• Maintain accurate lead and opportunity data in Salesforce to support reporting and forecasting.

Sales Campaign Support

• Support the delivery of new business campaigns (e.g. email sequences, event follow-ups, marketing hand-offs).
• Work closely with Marketing to convert campaign responses into qualified opportunities.
• Track and report on campaign performance and pipeline health.

Team & Administrative Support

• Provide administrative support to the New Business Sales team, including preparing reports, presentations, and meeting packs.
• Assist in arranging and coordinating meetings, calls, and events.
• Collate and distribute meeting notes and follow-up actions.
• Serve as a central point of coordination between BDMs and other internal teams (e.g. Marketing, Account Management, CPQT).• Proactively identify areas where targeted support will relieve pressure on team members.

Continuous Development

• Build knowledge of BCS qualifications, products, and value proposition.
• Develop an understanding of customer needs and industry trends to improve targeting.
• Take initiative to learn sales skills and techniques, working closely with senior team members.

Person specification

• Strong communication skills, confident engaging with prospective customers by phone, email, and online.
• Highly organised and detail-oriented, with the ability to balance lead generation activity and administrative support.
• Interest in sales and business development, with motivation to build a career in this area.
• Proactive and resilient, with a positive approach to outbound prospecting and team support.
• IT literate and confident using CRM systems (e.g. Salesforce) and Microsoft Office.

Additional information

• Flexibility to adjust responsibilities as required by management.
• Commitment to BCS values and purpose.

BCS is dedicated to providing training and development to help all staff realise their potential, and also offer a generous benefit package.

BCS, The Chartered Institute for IT are committed to promoting equality at every opportunity as an employer. This statement and our policies are designed to ensure our recruitment and employment practices and procedures actively promote equality of opportunity and value diversity.

All applicants must be eligible to work in the UK upon application.

PLEASE NOTE: This vacancy may be removed before any listed closing date once a sufficient amount of applications have been received.

In the event that we receive a high number of applications for this vacancy, we may be unable to provide an individual response to every candidate, therefore if you haven’t heard back from us within 4 weeks of the closing date, please consider your application unsuccessful on this occasion.

No recruitment agencies please.

How to apply: Please apply by submitting your CV to careers@bcs.uk along with a cover note answering the following questions:

(a) Your area(s) of expertise & qualifications;

(b) Your experience and suitability for the role

We look forward to hearing from you!

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