Digital Marketer

Digital marketing word cloud

This Level 3 apprenticeship is typically 18 months in duration and is for those employers looking to recruit and train people to co-ordinate online and technology driven marketing activities and to plan, implement and apply these tools to drive customer acquisition, customer engagement and customer retention.

Job roles include:

  • Digital Marketer
  • Digital Marketing Assistant
  • Digital Marketing Executive
  • Digital Marketing Coordinator
  • Campaign Executive
  • Social Media Executive
  • Content Coordinator
  • E-mail Marketing Assistant
  • SEO executive
  • Analytics Executive
  • Digital Marketing Technologist


Qualification specification (PDF)

Click on the ticks below to open the documents

Knowledge Module Number Name and
Syllabus Specimen
1 Principles of Coding
QAN 603/0762/6
Principles of Coding syllabus Principles of Coding specimen paper Principles of Coding answer key
2 Marketing Principles
QAN 603/0763/8
Marketing Principles syllabus Marketing Principles specimen paper Marketing Principles answer key
3 Digital Marketing Business Principles
QAN 603/0764/x
Digital Marketing Business Principle syllabus Digital Marketing Business Principle specimen paper Digital Marketing Business Principle answer key
Find a training provider

Apprenticeship standards

For details on qualification description, criteria, duration and competencies.

Hardware, Network, Cloud and Infrastructure

Cyber Security

Software Development


Digital Marketing


*In development, apprentice registrations are being accepted for all BCS Standards listed