SkillCentre: MasterClass in Creative Thinking

Date: 23rd April 2009
Venue: BCS, 1st Floor, The Davidson Building, 5 Southampton Street, London, WC2E 7HA
Cost: Members £11.50, non-members £20 (cost includes buffet and wine)
18.30 - Registration and coffee/tea
19.00 - Main session
21.00 - Buffet, refreshments and networking
22.00 - Close


Creative Thinking - How to maximise the creativeness and success of your work.
Much of the thinking that we are taught emphasises the skills of analysis i.e. teaching people how to understand claims, follow or create a logical argument, figure out the answer, eliminate the incorrect paths and focus on the correct one. However, there is another kind of thinking, one that focuses on exploring ideas, generating possibilities, looking for many right answers rather than just one.

In an activity like problem solving, both kinds of thinking are important to us.  First, we must analyse the problem; then we must generate possible solutions; next we must choose and implement the best solution; and finally, we must evaluate the effectiveness of the solution.  This process reveals an alternation between the two kinds of thinking, critical and creative. In practice, both kinds of thinking operate together much of the time and are not really independent of each other.

The evening will look at the methods and approaches to creativity that you will be able to use in your everyday roles and improve the solutions that you are providing to your internal and external clients.

The evening will focus on:
  • Your inherent creative abilities
  • Developing a creative attitude
  • The creative processes

The Facilitator

Gill Goodwin is an experienced sales, people and business development manager with over 25 years experience. She has worked in a number of business management roles with a variety of blue chip consumer goods companies, including sixteen years with Procter & Gamble.  It was here that she developed her people management and training skills with responsibility for skill development of large teams in many different business sectors and environments.

Gill is now an independent training and people development consultant. She has developed and delivered a wide range of successful programmes and workshops including presentation skills, writing skills, interviewing skills, and creative problem solving. During this time she has worked with Visa, Office of Health Economics, Bearing Point, Altius, Portfolio and BT amongst others.