Visual Magic in Computers

Friday 25 October 2013, 2.00pm


Nick Whitehead Lecture Theatre, Glyndwr University, Mold Road, Wrexham, LL11 2AW


Dr Jon Peddie, President, Jon Peddie Research Inc., Tiburon, San Francisco Bay, USA


The presentation will cover a review of the state of the art in generating amazing images. 3D in computers began as a way to represent automotive designs and illustrate the construction of molecules. 3D graphics use evolved to visualizations of simulated data and artistic representations of imaginary worlds.

In order to overcome the processing limitations of the computer, graphics had to exploit the characteristics of the eye and brain, and develop visual tricks to simulate realism. The goal is to create graphics images that will automatically overcome the visual cues that create and cause disbelief that tells the viewer this is not real.

Thousands of people over thousands of years have developed the building blocks and made the discoveries in mathematics and science to make such 3D magic possible.


Dr. Jon Peddie is one of the pioneers of the computer graphics industry, and formed Jon Peddie Research Inc. to provide customer-intimate consulting and market forecasting services. Peddie lectures at numerous conferences on topics relating to graphics technology and the emerging trends in digital media technology.

Recently named one of the most influential analysts, he is frequently quoted in trade and business publications, and contributes articles to numerous publications including as well as appearing on CNN and TechTV. Peddie is also the author of several books, including:

  • Graphics User Interfaces and Graphics Standards (1992),
  • High Resolution Graphics Display Systems (1994),
  • Multimedia and Graphics Controllers (1994),

and contributions to:

  • Advances in Modeling, Animation and Rendering (2002),
  • The Handbook of Visual Display Technology (2012),
  • State of the Art in Computer Graphics, Visualization and Visual Analytics (2012).

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