Connecting, Collecting or Cashing In?

Monday 26 November 2012

6.00pm for 6.30pm start.

Reginald Mitchell Building, Southampton Solent University, SO14 0YN | Maps

James Potter (a.k.a. 'The Linked In Man')

Free of charge, for both BCS and Non-BCS members.

Joint event between the BCS Hampshire Branch and Southampton Solent University.

Social media has been grabbing headlines for years with an array of statistics such as the fact that there are now over 350 million business people on the planet. You're just trying to find the one person you need, but how? LinkedIn is a social network for executives and business professionals and has grown to over 100 million people. It continues to grow at an additional million users a week! LinkedIn lets you leverage the people you know to reach the people they know, get warm introductions and access to people you could never reach with a cold call. It bridges the gap between you and those you want to know.

However, all too often people just do what they think is right on LinkedIn without really understanding how it works, why they might want to be there and who might be on it that they might find interesting. An approximately 50 minute presentation will provide you with an overview of LinkedIn, explain how it works and highlight what it can do to help you to improve your profile, reach more prospects, engage more clients and to make better use of it in a little time.

James Potter is a leading provider of sales and commercial LinkedIn training and consultancy. He works with businesses trying to make more sales and make LinkedIn work for them. James started using LinkedIn when he was in corporate life as a Sales Director as it enabled him to get new relationships, remind clients of breadth of value, and get engagements worth over £10 million in sales. He then decided to launch his own business, The Linked In Man, to share his passion for LinkedIn and his in-depth knowledge of how LinkedIn can get you the success you seek, be it sales projects or new roles. Since then he has gone on to help all sizes of companies from leading corporations such as IBM and Dell to small businesses across the UK, Europe and wider afield.

James Potter is qualified in accountancy, business development, consultancy, project management, networking and selling from a range of professional bodies.